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Jack Daniel’s Honey Animations

Leveraging print material, these banner animations were part of the Jack Daniel’s Honey Whisky campaign. In order to bring each to life, elements had to be pain-stakingly masked, parts redrawn, as well as other tricks done in order to keep them within specifications (below 120kb file-size each). Definitely challenging working within the media limitations, but in the end the client was very happy with the result.